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Association Management
Services
MCA has a
proven track record in trade association management. Over the years we have successfully
run trade associations with membership as diverse as beer wholesalers and sheriffs. In
fact, our first full service trade association client is still with us. Call us, whether
you need our complete association management services or simply to draw on one of the many
trade association skills we've honed over the years. Investing your organization's dues
dollars with MCA pays service dividends that would make any trade association envious. In
addition, to our government and public relations services, here are some of the programs we
offer that are designed specifically for our trade association clients.

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Consensus
Building
Focusing the myriad views of members is a skill every trade association leader must
master. MCA's participatory style lends itself to successfully navigating the shoals
of diverse views necessary to achieve the consensus essential to the implementation
and execution of successful programs.

-
Member
Communications
Keeping members involved means keeping them informed. MCA excels at designing
programs and publications that help build consensus and promote effective advocacy.
Communications takes many forms. Whether a legislative alert or a monthly membership
meeting, communications must be tailored to maximize their usefulness to an audience
that has daily responsibilities beyond the trade group.

-
Conferences - Annual, Legislative
and Membership
Education is the hallmark of a successful trade association. MCA has the respect and
contacts to attract a wide spectrum of presenters from academia to senior federal and
state government officials. And, MCA also has the experience to create programs that
spark the ideas and debate necessary to formulate sound policy.

- Budgeting and Fiscal
Management
Sound management and business practices are the foundation upon which the success of
any organization rests. However, it takes more than just a sharp pencil to achieve
results. Crafting innovative programs to boost dues and non-dues revenues and
formulating solutions that husband resources without sacrificing results are just some
of the approaches MCA uses to balance fiscal responsibility and organizational
objectives.
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Copyright © 2009,
Manis Canning & Associates
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